THE 10:10 FOUNDATION

Registered charity 1157363 · accounts filings on the Charity Commission register · Wikidata: Q169021 · Wikipedia · also known as 10:10, Possible

Our role is to provide a positive and compelling narrative that inspires action and support for environmental action, and to provide innovative, exciting yet practical projects that enable a mainstream constituency to take meaningful action to protect and enhance the environment for the benefit of the public both today and for future generations.

Objects

1. TO PROMOTE SUSTAINABLE DEVELOPMENT FOR THE BENEFIT OF THE PUBLIC BY THE PRESERVATION, CONSERVATION AND PROTECTION OF THE ENVIRONMENT AND THE PRUDENT USE OF RESOURCES; AND2. TO ADVANCE THE EDUCATION OF THE PUBLIC IN SUBJECTS RELATING TO SUSTAINABLE DEVELOPMENT AND THE PROTECTION, ENHANCEMENT AND REHABILITATION OF THE ENVIRONMENT. "SUSTAINABLE DEVELOPMENT" MEANS "DEVELOPMENT WHICH MEETS THE NEEDS OF THE PRESENT WITHOUT COMPROMISING THE ABILITY OF FUTURE GENERATIONS TO MEET THEIR OWN NEEDS"

The charity’s charitable objects and area of benefit, quoted from its governing document as held on the Charity Commission register.

Causes: Education/training · Environment/conservation/heritage · Economic/community Development/employment · website · Get email alerts

Registered contact address: Camden, London, England (from the postcode on the register)

Financial health, per its FY2025 accounts

The accounts state that the charity ended the year with a deficit on unrestricted funds of £146,783, resulting in unrestricted reserves of £185,548. The trustees attribute this lower reserve level to a deliberate strategy to spend down previously high reserves to bring them within the policy target range of 4-8 months of unrestricted expenditure. Despite the deficit, the trustees maintain that the charity has adequate resources to continue in operational existence for the foreseeable future.

Automated summary of the FY2025 accounts; the evidenced findings below carry the verbatim passages.

What the accounts disclose

Accounts audited by Griffin. Discloses 5 of 6 completeness components.

Policies the charity declares

In its annual return the charity told the Commission that it has the policies listed below. This is self-declared: it is not verified by the Commission or by this site, and it is not evidence of how a policy works in practice.

• Bullying and harassment policy and procedures
• Campaigns and political activity policy and procedures
• Complaints handling
• Complaints policy and procedures
• Conflicting interests
• Engaging external speakers at charity events policy and procedures
• Financial reserves policy and procedures
• Internal charity financial controls policy and procedures
• Internal risk management policy and procedures
• Paying staff
• Risk management
• Safeguarding policy and procedures
• Serious incident reporting policy and procedures
• Social media policy and procedures
• Trustee conflicts of interest policy and procedures
• Trustee expenses policy and procedures
• Volunteer management

From the charity’s annual return (Part A, self-declared)

Answers and figures the charity gave in Part A of its annual return to the Charity Commission. They are self-declared: not verified by the Commission or by this site. Only positive answers and figures are listed; items not listed are simply not shown.

Source: this charity’s annual returns on the Charity Commission register.

Leadership, per the charity’s website

• Hirra Khan Adeogun — Co-director (Campaigns) (source)
• Juliet Michaelson — Co-director (Strategic Development) (source)

Listed on the charity’s own website when we last crawled it; roles may have changed. Pay-band disclosures above are anonymous statutory disclosures and are not attributed to any named individual.

Funders the charity credits

Named as funders/supporters on the charity’s own website (the charity’s claim, distinct from accounts-verified grants).

• European Climate Foundation — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• Samworth Foundation — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• the National Lottery — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• Oak Foundation — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• Network for Social Change — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• Foundation for Integrated Transport — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)
• Ennismore Foundation — “Our current trust funders include European Climate Foundation , Samworth Foundation , the National Lottery , Oak Foundation , Network for So…” (source page)

Public profiles (found on the charity’s own website): facebook · instagram

Structured financials (annual return, FY ending 30/06/2025)

Reported reserves equal ~1.8 months of spending — in the bottom quarter for charities its size (median 4.7 months; benchmarks).

Per its annual return, largest income source: Charitable activities (81% of income) — components as reported reconcile to the return’s total income; not from the accounts narrative.

Per its annual return, cost of raising funds: 8.9% of total income — above the median for charities its size (5.3%) (benchmarks).

Register events

• Received assets from another charity (11/05/2016) — per the register’s event history; asset transfers typically record mergers or reorganisations.

Trustees · trustee networks

• AMY STEPHEN CAMERON
• DANIEL SEIFU
• HEATHER MURPHY
• HIBA MOHAMED
• James Tristan Goodman
• Natasha Yorke-Edgell
• Robert William Pomphrett · trustee of 1 other charity
• SARA TELAHOUN

Trustee list from the Charity Commission register (current, not historical).

Operates in: Throughout England And Wales

Income and spending

Common questions

Known funders

Grants to this charity found in funders’ own accounts filings.

Grants marked “Unverified read” were flagged by automated checks as possibly misread from the funder’s filed accounts. They are listed, but left out of the totals, counts and funder relationships this site computes.

Government & lottery funding

Grants to this charity published as open data by government and lottery funders (360Giving).

Funders of similar charities

Funders whose accounts show grants to charities similar to this one (and no recorded grant to this charity) — a starting list for fundraisers.

Charities like this

Semantically similar by activities and financial character, from our analysed corpus. Compare with THE TEN CHARITABLE TRUST.

• THE TEN CHARITABLE TRUST income £589k
• SIMPLE REASON income £61k
• M10 MISSIONS income £195k
• THE YOUNG FOUNDATION income £4.0m
• OSPREY LEADERSHIP FOUNDATION income £27k
• FULL FACT income £3.1m

Side by side with its peers

Each row is that charity’s latest analysed filing; every value is quote-backed on its own page.