SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS
Seven Stories' mission is to champion children's books as an intergral part of childhood and Britian's heritage and culture, with the aim of: Preserving and celebrating Britain's rich heritage of children's literature from 1930's to the present day. Encouraging a lively dialogue that brings books and their creators to life and inspires a love of reading across generations.
Objects
TO ADVANCE THE EDUCATION OF THE PUBLIC IN PARTICULAR CHILDREN AND YOUNG PEOPLE IN THE ARTS AND LITERATURE WITHOUT DISTINCTION OF GENDER, SEXUAL ORIENTATION, RACE OR POLITICAL, RELIGIOUS OR OTHER OPINIONS, THROUGH THE PROMOTION OF BRITAIN'S LITERARY HERITAGE FOR CHILDREN AND IN PARTICULAR, BUT NOT EXCLUSIVELY, BY PRESERVING, MAINTAINING AND ADDING TO THE COLLECTION HELD BY THE TRUST AND BY THE PROMOTION OF ACCESS TO THE COLLECTION AND ASSOCIATED ITEMS THROUGH ARTS AND EDUCATION PROGRAMMES AND ACTIVITIES.
Financial health, per its FY2025 accounts
The accounts state that the charity reported an overall loss of £16,068 for the year, a significant improvement from the prior year's loss of £213,949, driven by a surplus on unrestricted funds. However, free reserves stood at £63,276, which is substantially below the trustees' stated policy target of between £350,000 and £425,000. The trustees confirmed there is no material uncertainty regarding the charity's ability to continue as a going concern.
What the accounts disclose
“Including provision for these unplanned events, the reserves target is between £350,000 to £425,000.” — page 9
“During the course of the year, the charity made payments on behalf of the subsidiary, Seven Stories, The National Centre for Children's Books Collection Trust, totalling £2,328 (2024: £1,600).” — page 51
“During the year the charity made recharges of £201,393 (2024: £209,702) to its subsidiary, Seven Stories Trading Limited” — page 51
“During the course of the year, the charity made payments on behalf of the subsidiary, Seven Stories, The National Centre for Children's Books Collection Trust, totalling £2,328 (2024: £1,600).” — page 51
“During the year the charity made recharges of £201,393 (2024: £209,702) to its subsidiary, Seven Stories Trading Limited” — page 51
“During the course of the year, the charity made payments on behalf of the subsidiary, Seven Stories, The National Centre for Children's Books Collection Trust, totalling £2,328 (2024: £1,600).” — page 51
“During the year the charity made recharges of £201,393 (2024: £209,702) to its subsidiary, Seven Stories Trading Limited” — page 51
Policies the charity declares
- Bullying and harassment policy and procedures
- Complaints handling
- Complaints policy and procedures
- Conflicting interests
- Financial reserves policy and procedures
- Internal charity financial controls policy and procedures
- Internal risk management policy and procedures
- Paying staff
- Risk management
- Safeguarding policy and procedures
- Safeguarding vulnerable beneficiaries
- Serious incident reporting policy and procedures
- Trustee conflicts of interest policy and procedures
- Trustee expenses policy and procedures
- Volunteer management
From the charity’s annual return (Part A, self-declared)
Self-declared on the annual return for the financial year ending 31/03/2025
- Volunteers: 6
- Has a trading subsidiary
Self-declared on the annual return for the financial year ending 31/03/2024
- Volunteers: 22
- Employees paid over £60,000: 1 (£60,001–£70,000: 1)
- Has a trading subsidiary
Self-declared on the annual return for the financial year ending 31/03/2023
- Volunteers: 10
- Employees paid over £60,000: 1 (£60,001–£70,000: 1)
- Has a trading subsidiary
Corporate structure
- Registered company of the charity Companies House 03209411
- Trading subsidiary: SEVEN STORIES TRADING LIMITED Companies House 04177830
- Turnover: £325k
- Profit before tax: £47k
- Donated/gift-aided to the charity: £40k
- },
“Gift aid payment to parent”
Leadership, per the charity’s website
- Wendy Elliott — Chief Executive Officer
- Claire Riley — Chair of Trustees
Company officers (Companies House)
- HUNTER, Louise not on trustee list
- STRACHAN, Paula Jane not on trustee list
- PRESTON, Neil not on trustee list
- DAVIS, Kim Louise not on trustee list
- WATSON, Stephen Terence not on trustee list
- RILEY, Claire on trustee list
- LIPPE, Rachel Mary on trustee list
- MCWHINNIE, Matthew Thomas on trustee list
- ELLIOTT, Wendy Suzanne
Structured financials (annual return, FY ending 31/03/2025)
Trustees
- Claire Rileychair
- Annalei Bartlett
- Ben Butler
- Emma Layfield
- Louise Forster
- Matthew McWhinnie
- NICK KEMP
- Rachel Mary Lippe
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/03/2025 | £1.6m | £1.6m |
| 31/03/2024 | £1.3m | £1.6m |
| 31/03/2023 | £2.2m | £1.6m |
| 31/03/2022 | £2.4m | £1.8m |
| 31/03/2021 | £1.9m | £1.5m |
Common questions
Is SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS financially healthy?
Per its FY2025 accounts: The accounts state that the charity reported an overall loss of £16,068 for the year, a significant improvement from the prior year's loss of £213,949, driven by a surplus on unrestricted funds. However, free reserves stood at £63,276, which is substantially below the trustees' stated policy target of between £350,000 and £425,000. The trustees confirmed there is no material uncertainty regarding the charity's ability to continue as a going concern. Its FY2025 accounts were audited by UNW LLP.
Who funds SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS?
Funders whose own accounts filings name SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS as a grant recipient include ST. NICHOLAS' EDUCATIONAL TRUST.
Known funders
| Funder | Year | Amount | Purpose (as stated by the funder) |
|---|---|---|---|
| ST. NICHOLAS' EDUCATIONAL TRUST | FY2022 | £13k | Grants made in the furtherance of the education of young people |
| ST. NICHOLAS' EDUCATIONAL TRUST | FY2024 | £7k | Grants made in the furtherance of the education of young people |
Government & lottery funding
| Funder | Date | Amount | Purpose |
|---|---|---|---|
| Community Foundation North East | 08/01/2026 | £10k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 09/10/2025 | £10k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 17/07/2025 | £10k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 17/04/2025 | £10k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 02/04/2025 | £20k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 09/01/2025 | £11k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 12/12/2024 | £500 | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 14/11/2024 | £850 | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 17/10/2024 | £12k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 17/10/2024 | £42k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 11/07/2024 | £12k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 18/04/2024 | £12k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 02/04/2024 | £20k | Grant to Seven Stories, The National Centre for Children's Books |
| Community Foundation North East | 12/01/2023 | £11k | Grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 13/10/2022 | £11k | Grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 14/07/2022 | £11k | Grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 20/04/2022 | £12k | Grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 07/04/2022 | £20k | Grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 13/01/2022 | £13k | A grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 10/11/2021 | £12k | A grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 15/07/2021 | £12k | A grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 24/06/2021 | £10k | A grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 24/06/2021 | £25k | A grant to Seven Stories, The National Centre for Children's books |
| Community Foundation North East | 22/04/2021 | £11k | A grant to Seven Stories, The National Centre for Children's books |
| The National Lottery Heritage Fund | 03/08/2020 | £48k | "COVID19 Seven Stories, the National Centre for Children's Books" |
Funders of similar charities
| Funder | Similar charities funded | Amount to them |
|---|---|---|
| CHARITY OF SIR RICHARD WHITTINGTON | 2 | £265k |
| THE ADRIAN SWIRE CHARITABLE TRUST | 2 | £78k |
| ST PAUL'S SCHOOLS FOUNDATION | 2 | £47k |
| THE ALLEN OVERY SHEARMAN STERLING FOUNDATION | 2 | £30k |
| THE DILKES FAMILY FOUNDATION | 2 | £25k |
| THE LIZ AND TERRY BRAMALL FOUNDATION | 2 | £12k |
| CHARLES S FRENCH CHARITABLE TRUST | 2 | £12k |
| OLD POSSUM'S PRACTICAL TRUST | 2 | £8k |
Charities like this
- SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS COLLECTION TRUST
- THE STORY MUSEUM
- CHILDREN'S BOOK PROJECT
- SETTLE STORIES LIMITED
- WORLD BOOK DAY LIMITED
- 20 STORIES HIGH
Side by side with its peers
| Charity | Income | Top pay band | Staff >£60k | Reserves vs policy | Fundraising cost | Going concern |
|---|---|---|---|---|---|---|
| SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS | £1.6m | — | 0 | unclear | — | no doubt |
| SEVEN STORIES, THE NATIONAL CENTRE FOR CHILDREN'S BOOKS COLLECTION TRUST | £140k | — | 0 | unclear | — | no doubt |
| THE STORY MUSEUM | £2.3m | — | 0 | unclear | — | material uncertainty |
| CHILDREN'S BOOK PROJECT | £583k | — | 0 | above | — | no doubt |
| SETTLE STORIES LIMITED | £404k | — | 0 | above | — | no doubt |
| WORLD BOOK DAY LIMITED | £1.3m | — | — | below | 12.6% | no doubt |