THE NOVAK DJOKOVIC FOUNDATION (UK) LIMITED
Financial health, per its FY2023 accounts
The accounts state that unrestricted reserves stood at £3,065,722 at the year end, which the trustees describe as strong, covering in excess of 12 months’ operational activity. The charity reported a net movement in funds of £1,805,346 for the year, driven largely by donations from its founder, Novak Djokovic. The trustees confirmed there are no material uncertainties relating to the charity's ability to continue as a going concern.
What the accounts disclose
“The financial reserves are strong, covering in excess of 12 months’ operational activity.”
“The charity is a wholly owned subsidiary of the Novak Djokovic Foundation (‘NDF USA’), a charity founded in the USA. The Novak Djokovic Foundation (Serbia) and The Novak Djokovic Foundation ONLUS (Italy) are charities founded in Serbia and Italy respectively which are treated as related parties for the purposes of these accounts.” — page 7
“Included within the accountancy and professional fees in note 7 are amounts payable to AWFM Sport Ltd of £25,560, inclusive of VAT (2022: £25,560). D P Lumley is a director and shareholder of AWFM Sport Ltd.” — page 24
“The charity is a wholly owned subsidiary of the Novak Djokovic Foundation (‘NDF USA’), a charity founded in the USA. The Novak Djokovic Foundation (Serbia) and The Novak Djokovic Foundation ONLUS (Italy) are charities founded in Serbia and Italy respectively which are treated as related parties for the purposes of these accounts.” — page 7
“Included within the accountancy and professional fees in note 7 are amounts payable to AWFM Sport Ltd of £25,560, inclusive of VAT (2022: £25,560). D P Lumley is a director and shareholder of AWFM Sport Ltd.” — page 24
“The charity is a wholly owned subsidiary of the Novak Djokovic Foundation (‘NDF USA’), a charity founded in the USA. The Novak Djokovic Foundation (Serbia) and The Novak Djokovic Foundation ONLUS (Italy) are charities founded in Serbia and Italy respectively which are treated as related parties for the purposes of these accounts.” — page 7
“Included within the accountancy and professional fees in note 7 are amounts payable to AWFM Sport Ltd of £25,560, inclusive of VAT (2022: £25,560). D P Lumley is a director and shareholder of AWFM Sport Ltd.” — page 24
Corporate structure
- Registered company of the charity Companies House 07980355
Leadership, per the charity’s website
- Novak Djokovic — Founder
- Jelena Djokovic — Co-Founder and Global CEO
Structured financials (annual return, FY ending 31/12/2024)
Register events
- Received assets from another charity (08/07/2025)
Trustees
- JELENA DJOKOVIC
- Masa Pajkovic
- NOVAK DJOKOVIC
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/12/2025 | £408k | £59k |
| 31/12/2024 | £1.5m | £1.3m |
| 31/12/2023 | £2.8m | £933k |
| 31/12/2022 | £2k | £595k |
| 31/12/2021 | £1.1m | £453k |
Common questions
Is THE NOVAK DJOKOVIC FOUNDATION (UK) LIMITED financially healthy?
The accounts state that unrestricted reserves stood at £3,065,722 at the year end, which the trustees describe as strong, covering in excess of 12 months’ operational activity. The charity reported a net movement in funds of £1,805,346 for the year, driven largely by donations from its founder, Novak Djokovic. The trustees confirmed there are no material uncertainties relating to the charity's ability to continue as a going concern. Its FY2023 accounts were audited by Lewis Evans Partnership LLP.