SANE
Raising awareness and campaigning to combat stigma surrounding mental illness and to improve mental health servicesProviding emotional support and specialist services through its helpline SANEline open 365 evenings a year, Email service, Textcare and Online ForumPromoting and hosting research into the causes of mental illness and effectiveness of treatments and therapies
Financial health, per its FY2025 accounts
The accounts state that the charity reported a net decrease in funds of £372,306 for the year ended 31 March 2025, driven by significant investment purchases and charitable expenditure exceeding incoming resources. The trustees maintain a reserves policy to hold sufficient unrestricted funds to meet liabilities for up to twelve months, with total unrestricted funds carried forward at £2,668,897. The going concern basis is supported by adequate financial resources and incoming resources from numerous activities.
What the accounts disclose
“One (2024: One) employee earned between £70,000 and £79,999 per annum in respect of the year ended 31 March 2025” — page 35
“One (2024: One) employee earned between £70,000 and £79,999 per annum” — page 35
“The established policy is to maintain a sufficient level of unrestricted reserves so that there are adequate funds to meet all current and known liabilities for up to twelve months.” — page 12
“The charity has a wholly owned subsidiary The SANE Trading Company Limited which is registered in England and Wales. The subsidiary company is at present dormant.” — page 10
Year-over-year changes
- Top pay band moved from £70,000 - £79,999 (FY2024) to £70,001 - £80,000 (FY2025).
Corporate structure
- Registered company of the charity Companies House 02114937
Leadership, per the charity’s website
- Marjorie Wallace CBE — Chief Executive
Company officers (Companies House)
- BREWER, John Douglas on trustee list
- MACCABE, James Hunter, Professor on trustee list
- DAVISON, Mark Patrick Hay on trustee list
- BHUGRA, Dinesh Kumar, Professor on trustee list
- RUSSELL, Victoria Anne, The Honourable Mrs on trustee list
- BOWIS, John Crocket on trustee list
- MATTHEWS, Robert Anthony on trustee list
- WALLACE, Marjorie Shiona
Structured financials (annual return, FY ending 31/03/2025)
Trustees
- ROBERT ANTHONY MATTHEWSchair
- JOHN CROCKET BOWIS
- John Douglas Brewer
- MARK DAVISON
- PROF DINESH KUMAR BHUGRA
- Professor James Hunter MacCabe
- VICTORIA RUSSELL HON
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/03/2025 | £1.2m | £1.6m |
| 31/03/2024 | £2.1m | £1.5m |
| 31/03/2023 | £931k | £1.4m |
| 31/03/2022 | £1.2m | £1.3m |
| 31/03/2021 | £1.6m | £1.2m |
Common questions
Is SANE financially healthy?
Per its FY2025 accounts: The accounts state that the charity reported a net decrease in funds of £372,306 for the year ended 31 March 2025, driven by significant investment purchases and charitable expenditure exceeding incoming resources. The trustees maintain a reserves policy to hold sufficient unrestricted funds to meet liabilities for up to twelve months, with total unrestricted funds carried forward at £2,668,897. The going concern basis is supported by adequate financial resources and incoming resources from numerous activities. Its FY2025 accounts were audited by Ferguson Maidment & Co..
What does the highest-paid employee of SANE earn?
Per its FY2025 accounts, the highest-paid employee was in the £70,001 - £80,000 band, and 1 employees earned over £60,000.
Government & lottery funding
| Funder | Date | Amount | Purpose |
|---|---|---|---|
| City Bridge Foundation | 28/01/2015 | £99k | Grant to SANE |
| The National Lottery Community Fund | 20/10/2009 | £387k | A new focus for suicide prevention: harnessing personal experience |
Funders of similar charities
| Funder | Similar charities funded | Amount to them |
|---|---|---|
| MIND (THE NATIONAL ASSOCIATION FOR MENTAL HEALTH) | 2 | £1.4m |
| Community Foundation for Staffordshire and Shropshire | 2 | £205k |
| Flat Iron Trust | 2 | £100k |
| CBRE UK CHARITABLE TRUST | 2 | £25k |
| THE EDWARD CADBURY CHARITABLE TRUST | 2 | £7k |
| MENTAL HEALTH UK | 1 | £5.0m |
| MJB CHARITABLE TRUST | 1 | £322k |
| THE STONE FAMILY FOUNDATION | 1 | £321k |
Charities like this
- Staffordshire Network for Mental Health
- SOLENT MIND
- CARLISLE EDEN MIND LIMITED
- Rethink Mental Illness
- CHASING THE STIGMA
- CAMPAIGN AGAINST LIVING MISERABLY
Side by side with its peers
| Charity | Income | Top pay band | Staff >£60k | Reserves vs policy | Fundraising cost | Going concern |
|---|---|---|---|---|---|---|
| SANE | £1.2m | £70,001 - £80,000 | 1 | unclear | — | no doubt |
| Staffordshire Network for Mental Health | £172k | — | 0 | above | — | no doubt |
| SOLENT MIND | £11.6m | — | — | unclear | — | no doubt |
| CARLISLE EDEN MIND LIMITED | £607k | — | 0 | below | — | no doubt |
| Rethink Mental Illness | £43.9m | £190,001 - £200,000 | — | unclear | — | no doubt |
| CHASING THE STIGMA | £533k | — | 0 | above | — | no doubt |