Charity Accounts Intelreading the accounts so you don’t have to

We Are Purposeful

Registered charity 1169844 · accounts filings on the Charity Commission register · also known as PURPOSEFUL PRODUCTIONS

Purposeful is a movement building hub for adolescent girls. Our strategic areas support girls and their allies to remake the world for themselves by insights and influencing; convening and micro-grants; media and communications. This integrated strategy creates a ground-swell of girls who can access and imagine new possibilities for themselves and their communities.

Causes: Education/training · The Advancement Of Health Or Saving Of Lives · Disability · The Prevention Or Relief Of Poverty · Arts/culture/heritage/science · Recreation · website · Get email alerts

Latest income
£14.8m
Latest spending
£9.8m
Registered
2016
Accounts read
FY2025

Financial health, per its FY2025 accounts

The accounts state that the charity ended the year with total income of $20.0 million and total expenditure of $13.2 million, resulting in a strong financial position with total funds of $28.6 million. The Trustees confirm that free reserves were above the stated policy target range of $3 million to $5 million, and the auditors reported no material uncertainties regarding the charity's ability to continue as a going concern.

Automated summary of the FY2025 accounts; the evidenced findings below carry the verbatim passages.

What the accounts disclose

Reserves policy: between $3 million and $5 million (held: £11.7m)
“We Are Purposeful’s reserves policy is to maintain free reserves between $3 million and $5 million.” — page 24
Per its FY2025 accounts as filed with the Charity Commission.
Related-party transaction: Nana Darkoa Sekyiamah was engaged on the Until Everybody is Free initiative and was paid US$58,574.
“During the year, Nana was engaged on Until Everybody is Free initiative and was paid US$58,574 in the financial year.” — page 54
“During the year, Annemarieke stepped down from the Board temporarily and facilitated the annual audit of 2023/24 at a cost of GBP 9,254.10” — page 54
Per its FY2025 accounts as filed with the Charity Commission.
Related-party transaction: Annemarieke Clarke facilitated the annual audit of 2023/24 at a cost of GBP 9,254.10.
“During the year, Nana was engaged on Until Everybody is Free initiative and was paid US$58,574 in the financial year.” — page 54
“During the year, Annemarieke stepped down from the Board temporarily and facilitated the annual audit of 2023/24 at a cost of GBP 9,254.10” — page 54
Per its FY2025 accounts as filed with the Charity Commission.

Accounts audited by Moore Kingston Smith LLP. Discloses 4 of 6 completeness components.

Structured financials (annual return, FY ending 31/08/2025)

Total income
£14.8m
Total spending
£9.8m
Cost of raising funds
£10k
Reserves (reported)
£8.7m
Employees
30

Reported reserves equal ~10.7 months of spending — above the median for charities its size (median 4.6 months; benchmarks).

Per its annual return, largest income source: Charitable activities (98% of income) — components as reported reconcile to the return’s total income; not from the accounts narrative.

Per its annual return, cost of raising funds: 0.1% of total income — below the median for charities its size (3.8%) (benchmarks).

Trustees · trustee networks

Trustee list from the Charity Commission register (current, not historical).

Operates in: Sierra Leone · United States

Income and spending

Financial year endIncomeSpending
31/08/2025£14.8m£9.8m
31/08/2024£12.1m£8.4m
31/08/2023£6.1m£6.8m
31/08/2022£15.7m£5.4m
31/08/2021£5.7m£4.6m

Common questions

Is We Are Purposeful financially healthy?

Per its FY2025 accounts: The accounts state that the charity ended the year with total income of $20.0 million and total expenditure of $13.2 million, resulting in a strong financial position with total funds of $28.6 million. The Trustees confirm that free reserves were above the stated policy target range of $3 million to $5 million, and the auditors reported no material uncertainties regarding the charity's ability to continue as a going concern. Its FY2025 accounts were audited by Moore Kingston Smith LLP.

Who funds We Are Purposeful?

Funders whose own accounts filings name We Are Purposeful as a grant recipient include EMPOWER - THE EMERGING MARKETS FOUNDATION LIMITED, THE LANKELLYCHASE FOUNDATION, GLOBAL GREENGRANTS FUND UK.

Known funders

Grants to this charity found in funders’ own accounts filings.

FunderYearAmountPurpose (as stated by the funder)
EMPOWER - THE EMERGING MARKETS FOUNDATION LIMITEDFY2022£150k
THE LANKELLYCHASE FOUNDATIONFY2024£58kRe-granting work that benefits girls, young feminist and human rights activists in the U.K, Europe and the Global South
GLOBAL GREENGRANTS FUND UKFY2024£50k

Funders of similar charities

Funders whose accounts show grants to charities similar to this one (and no recorded grant to this charity) — a starting list for fundraisers.

FunderSimilar charities fundedAmount to them
AKO FOUNDATION1£2.6m
The Barratt Redrow Foundation1£200k
THE LONDON MARATHON CHARITABLE TRUST LIMITED1£65k
SIR WALTER ST.JOHN'S EDUCATIONAL CHARITY1£33k
THE CHILDHOOD TRUST1£16k
CHK Foundation1£10k
EAST END COMMUNITY FOUNDATION1£10k
THE COTTON INDUSTRY WAR MEMORIAL TRUST1£8k

Charities like this

Semantically similar by activities and financial character, from our analysed corpus. Compare with PURPOSEFUL VENTURES.

Side by side with its peers

CharityIncomeTop pay bandStaff >£60kReserves vs policyFundraising costGoing concern
We Are Purposeful£14.8m——above—no doubt
PURPOSEFUL VENTURES FY2025£17.3m£180,001 - £190,000—unclear—no doubt
MOHEBBAN AL - MAHDI YOUTH FOUNDATION FY2025£430k—0unclear—no doubt
Active Partnerships FY2025£3.5m——above—no doubt
BBGC FY2024£267k—0unclear—no doubt
LIGHTHOUSE EDUCATIONAL SOCIETY FY2025£722k—0unclear—no doubt

Each row is that charity’s latest analysed filing; every value is quote-backed on its own page.