KIDS IN MIND
To provide, or assist in the provision of facilities for health recreation, education, leisure, and to provide funds for medical research, in the United Kingdom, for children and youth who by reason of their age, infirmity, disability, poverty or economic circumstances, may have need of such facilities with the object of improving their conditions of life.
Objects
(I) TO PROMOTE THE PRESERVATION OF GOOD MENTAL HEALTH IN PARTICULAR BY ENABLING AND EMPOWERING EVERYONE EXPERIENCING MENTAL HEALTH PROBLEMS TO LIVE WITH, MANAGE AND RECOVER FROM THEIR CONDITION.(II) TO PROVIDE OR ASSIST IN THE PROVISION OF FACILITIES FOR RECREATION AND PHYSICAL EDUCATION AND LEISURE TIME OCCUPATIONS IN THE UK AND BRITISH ISLES SUCH FACILITIES TO BE PROVIDED FOR PERSONS WHO BY REASON OF YOUTH AGE INFIRMITY OR RECREATION OR DISABLEMENT POVERTY OR SOCIAL OR ECONOMIC CIRCUMSTANCES MAY HAVE NEED OF SUCH FACILITIES WITH THE OBJECT OF IMPROVING THE CONDITIONS OF LIFE FOR THE BENEFICIARIES.(III) TO PROVIDE FUNDS FOR MEDICAL RESEARCH AND TO PROVIDE ASSISTANCE FOR PERSONS WHO BY REASON OF INFIRMITY OR DISABLEMENT MAY HAVE NEED OF SUCH ASSISTANCE WITH THE OBJECT OF IMPROVING THE CONDITIONS OF LIFE OF SUCH PERSON.(IV) To advance the education of children and young people, in particular but not exclusively by providing educational resources, activities, and support that enhance learning and development.
Financial health, per its FY2026 accounts
The accounts state that the charity's total funds decreased to £739,757, with unrestricted funds standing at £799,252. The filing notes that a significant portion of total funds (£487,389) consists of donated toys held in stock and is not available to meet running costs, while cash at bank was £258,168. The trustees consider the period the strongest in the charity's history, having exceeded fundraising targets and delivered services on a larger scale than previously reached.
What the accounts disclose
“Across the 12 month period from July 25 to June 26, the cost of fundraising — the fundraising and support staff, the direct costs of fundraising activity, and the charity's central administration — represented 5.4 pence of every pound of income received”
“By the end of financial year 2027/28, to hold a reserve to meet the more robust Charity Commission's recommended policy of 6 months staff costs, funds to meet a year's children's services and the loss of a major fund-raising event.” — page 12
“Kids in Mind is registered as a charitable company limited by guarantee. The charity has a wholly owned trading subsidiary, Kids in Mind Trading Ltd, whose results are included in these financial statements.” — page 18
Policies the charity declares
- Bullying and harassment policy and procedures
- Campaigns and political activity policy and procedures
- Complaints policy and procedures
- Engaging external speakers at charity events policy and procedures
- Financial reserves policy and procedures
- Internal charity financial controls policy and procedures
- Internal risk management policy and procedures
- Investing charity funds policy and procedures
- Safeguarding policy and procedures
- Serious incident reporting policy and procedures
- Social media policy and procedures
- Trustee conflicts of interest policy and procedures
- Trustee expenses policy and procedures
From the charity’s annual return (Part A, self-declared)
Self-declared on the annual return for the financial year ending 30/06/2026
- Volunteers: 4,000
- Has a trading subsidiary
Self-declared on the annual return for the financial year ending 28/02/2025
- Volunteers: 240
- Has a trading subsidiary
Self-declared on the annual return for the financial year ending 29/02/2024
- Volunteers: 50
Corporate structure
- Registered company of the charity Companies House 08389165 · Financial health read from its filings
- Trading subsidiary: KIDS IN MIND TRADING LTD Companies House 16274415 · Financial health read from its filings
- Equity: £740k
- Average employees: 1
- Turnover: £178k
- Profit before tax: £-38k
- Donated/gift-aided to the charity: £33k
- Creditors include £32,856 owed to group undertakings.
“Amounts owed to group undertakings 32,856”
Leadership, per the charity’s website
- Julian Margolin — Chief Executive Officer
- Gordon Moulds — Deputy CEO
Company officers (Companies House)
- LUCAS, Norani on trustee list
- FISH, Jeremy Peter on trustee list
- MCINALLY-KIER, Mairiona on trustee list
- MACLEOD, Finlay John on trustee list
- MACK, Kevin Howard on trustee list
- METZER, Anthony David Erwin on trustee list
- BEAVER, Christina Maria on trustee list
- MANN, Anthony Simon on trustee list
- MOULDS, Gordon on trustee list
Structured financials (annual return, FY ending 30/06/2026)
Register events
- Received assets from another charity (01/07/2013)
Trustees
- Simon Mannchair
- Anthony David Erwin Metzer
- Christina Maria Beaver
- Finlay J MacLeod
- GORDON MOULDS
- Jeremy Fish
- Kevin Howard Mack
- Mairiona McInally-Kier
- Norani Lucas
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 30/06/2026 | £4.2m | £4.5m |
| 28/02/2025 | £1.6m | £985k |
| 29/02/2024 | £398k | £23k |
| 28/02/2023 | £10k | £3k |
| 28/02/2022 | £0 | £4k |
Common questions
Is KIDS IN MIND financially healthy?
Per its FY2026 accounts: The accounts state that the charity's total funds decreased to £739,757, with unrestricted funds standing at £799,252. The filing notes that a significant portion of total funds (£487,389) consists of donated toys held in stock and is not available to meet running costs, while cash at bank was £258,168. The trustees consider the period the strongest in the charity's history, having exceeded fundraising targets and delivered services on a larger scale than previously reached. Its FY2026 accounts were audited by Milton Avis LLP.
Funders of similar charities
| Funder | Similar charities funded | Amount to them |
|---|---|---|
| THE PIERREPONT TRUST | 2 | £45k |
| THE GEOFF & FIONA SQUIRE FOUNDATION | 2 | £30k |
| THE DAVID FAMILY FOUNDATION | 2 | £7k |
| The Dentons UK and Middle East LLP Charitable Trust | 2 | £3k |
| ST. JAMES'S PLACE CHARITABLE FOUNDATION | 1 | £341k |
| SISTERS OF MERCY SUNDERLAND | 1 | £210k |
| THE BEAVERBROOKS CHARITABLE TRUST | 1 | £185k |
| THE SANDHU CHARITABLE FOUNDATION | 1 | £88k |
Charities like this
- KIDS
- KIDS CARE LONDON
- VARIETY THE CHILDREN'S CHARITY
- KIDS-IN-ACTION
- MARITIME CHILDREN'S FOUNDATION
- MICHAEL CRAWFORD CHILDRENS CHARITY
Side by side with its peers
| Charity | Income | Top pay band | Staff >£60k | Reserves vs policy | Fundraising cost | Going concern |
|---|---|---|---|---|---|---|
| KIDS IN MIND | £4.2m | — | 0 | unclear | 5.4% | no doubt |
| KIDS | £9.4m | — | — | unclear | — | no doubt |
| KIDS CARE LONDON | £780k | — | 0 | unclear | — | no doubt |
| VARIETY THE CHILDREN'S CHARITY | £7.2m | — | — | above | — | no doubt |
| KIDS-IN-ACTION | £443k | — | 0 | above | — | no doubt |
| MARITIME CHILDREN'S FOUNDATION | £234k | — | 0 | unclear | — | no doubt |