THE PENNIES FOUNDATION
PROMOTING THE VOLUNTARY SECTOR BY ENCOURAGING AND FACILITATING CHARITABLE GIVING THROUGH THE USE OF TECHNOLOGY (IN PARTICULAR USING PENNIES THE DIGITAL CHARITY BOX (PENNIES) DESIGNED TO MAKE IT EASIER TO GIVE TO CHARITY, AND MONITORING THE USE OF THE FUNDS BY CHARITABLE ORGANISATIONS.
Objects
1 THE PROMOTION OF THE VOLUNTARY SECTOR IN PARTICULAR (BUT NOT EXCLUSIVELY) BY ENCOURAGING AND FACILITATING CHARITABLE GIVING, ASSISTING IN THE APPLICATION OF FUNDS FOR CHARITABLE PURPOSES AND MONITORING THE USE OF SUCH FUNDS BY CHARITABLE ORGANISATIONS;2 THE PROMOTION OF THE EFFICIENCY AND EFFECTIVENESS OF CHARITIES AND THE EFFECTIVE USE OF CHARITABLE RESOURCES IN PARTICULAR (BUT NOT EXCLUSIVELY) BY PROVIDING ADVICE TO CHARITIES AND ORGANISATIONS SEEKING TO MAXIMISE CHARITABLE GIVING, EXCHANGING INFORMATION WITH SUCH CHARITIES AND ORGANISATIONS AND PROVIDING TECHNOLOGY AND INFRASTRUCTURE DESIGNED TO MAKE IT EASIER TO GIVE TO CHARITY; AND3 SUCH OTHER PURPOSES THAT ARE EXCLUSIVELY CHARITABLE AS THE TRUSTEES FROM TIME TOTIME THINK FIT (“THE OBJECTS”).
Financial health, per its FY2025 accounts
The accounts state that unrestricted reserves stood at £1,664,231, which is slightly above the trustees' stated policy target of nine months' operational expenditure. The charity reports that over 70% of its annual operational expenditure was self-funded through retained micro-donations in 2025, demonstrating a move toward financial independence. The trustees and auditors confirm the charity is a going concern with no material uncertainties regarding its ability to continue in operational existence.
What the accounts disclose
“£100,001 - £110,000 4 =” — page 30
“target level to maintain a general reserve of unrestricted funds equal to at least nine months’ operational expenditure on a forward-looking basis”
“2 (2024: 1) trustees donated a total of £103,000 in the year (2024: £100,000)” — page 31
“Alison Hutchinson, the CEO of the Charity, is a non-executive director of the retailer DFS Furniture plc which owns Sofology Limited. During the year Sofology Limited supported the Charity by enabling Pennies in its stores collecting £22,655” — page 31
“2 (2024: 1) trustees donated a total of £103,000 in the year (2024: £100,000)” — page 31
“Alison Hutchinson, the CEO of the Charity, is a non-executive director of the retailer DFS Furniture plc which owns Sofology Limited. During the year Sofology Limited supported the Charity by enabling Pennies in its stores collecting £22,655” — page 31
“2 (2024: 1) trustees donated a total of £103,000 in the year (2024: £100,000)” — page 31
“Alison Hutchinson, the CEO of the Charity, is a non-executive director of the retailer DFS Furniture plc which owns Sofology Limited. During the year Sofology Limited supported the Charity by enabling Pennies in its stores collecting £22,655” — page 31
“2 (2024: 1) trustees donated a total of £103,000 in the year (2024: £100,000)” — page 31
“Alison Hutchinson, the CEO of the Charity, is a non-executive director of the retailer DFS Furniture plc which owns Sofology Limited. During the year Sofology Limited supported the Charity by enabling Pennies in its stores collecting £22,655” — page 31
Policies the charity declares
- Bullying and harassment policy and procedures
- Complaints handling
- Complaints policy and procedures
- Conflicting interests
- Financial reserves policy and procedures
- Internal charity financial controls policy and procedures
- Internal risk management policy and procedures
- Investment
- Paying staff
- Risk management
- Safeguarding policy and procedures
- Serious incident reporting policy and procedures
- Social media policy and procedures
- Trustee conflicts of interest policy and procedures
- Trustee expenses policy and procedures
- Volunteer management
From the charity’s annual return (Part A, self-declared)
Self-declared on the annual return for the financial year ending 31/12/2025
- Volunteers: 1
- Employees paid over £60,000: 6 (£60,001–£70,000: 4; £70,001–£80,000: 1; £100,001–£110,000: 1)
- Grant-making is its main activity
Self-declared on the annual return for the financial year ending 31/12/2024
- Volunteers: 2
- Employees paid over £60,000: 4 (£60,001–£70,000: 1; £70,001–£80,000: 2; £90,001–£100,000: 1)
- Grant-making is its main activity
Self-declared on the annual return for the financial year ending 31/12/2023
- Volunteers: 2
- Employees paid over £60,000: 3 (£60,001–£70,000: 1; £70,001–£80,000: 1; £90,001–£100,000: 1)
- Grant-making is its main activity
Leadership, per the charity’s website
- Alison Hutchinson CBE — Chief Executive Officer
- Peter Nugent — Finance Director
- Marian Duxbury — Chief Finance Officer
- Jim Dolan — Chief Transformation and Technology Officer
- Ann Tomsett — Commercial Director (Volunteer)
- Holly Clawson — Head of Product and Technology
- Jo Wadham — Head of Legal & Governance
- Rozi Collier — Head of Marketing and Charities
Property (HM Land Registry)
Structured financials (annual return, FY ending 31/12/2025)
Trustees
- ROBERT LEITAOchair
- Angela Luger
- Graham Edwards
- JULIAN TAYLOR
- Leigh Thomas
- PENNY LOVELL
- Paul Michael Bain
- Peter George Edwin Ayliffe
- Peter Joseph Nugent
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/12/2025 | £16.4m | £16.3m |
| 31/12/2024 | £11.5m | £11.4m |
| 31/12/2023 | £9.4m | £9.4m |
| 31/12/2022 | £7.4m | £7.6m |
| 31/12/2021 | £6.5m | £6.5m |
Common questions
Is THE PENNIES FOUNDATION financially healthy?
Per its FY2025 accounts: The accounts state that unrestricted reserves stood at £1,664,231, which is slightly above the trustees' stated policy target of nine months' operational expenditure. The charity reports that over 70% of its annual operational expenditure was self-funded through retained micro-donations in 2025, demonstrating a move toward financial independence. The trustees and auditors confirm the charity is a going concern with no material uncertainties regarding its ability to continue in operational existence. Its FY2025 accounts were audited by RSM UK Audit LLP.
What does the highest-paid employee of THE PENNIES FOUNDATION earn?
Per its FY2025 accounts, the highest-paid employee was in the £100,001 - £110,000 band.
Who funds THE PENNIES FOUNDATION?
Funders whose own accounts filings name THE PENNIES FOUNDATION as a grant recipient include THE PEARS FAMILY CHARITABLE FOUNDATION.
Known funders
| Funder | Year | Amount | Purpose (as stated by the funder) |
|---|---|---|---|
| THE PEARS FAMILY CHARITABLE FOUNDATION | FY2025 | £300k | Core funding |
| THE PEARS FAMILY CHARITABLE FOUNDATION | FY2021 | £300k | Core Funding - three years renewal |
Funders of similar charities
| Funder | Similar charities funded | Amount to them |
|---|---|---|
| The Keith Howard Foundation | 1 | £20k |
| THE PAROCHIAL CHURCH COUNCIL OF THE ECCLESIASTICAL PARISH OF ST NICHOLAS, SEVENOAKS | 1 | £17k |
| SIR ROBERT GEFFERY'S ALMSHOUSE TRUST | 1 | £9k |
| THE SCURRAH WAINWRIGHT CHARITY | 1 | £5k |
| THE ARCHER TRUST | 1 | £4k |
Charities like this
- THE PENNY TRUST
- CHAMPNEYS CHARITABLE FOUNDATION
- PS FOUNDATION
- THE PENDERELS TRUST LIMITED
- PARTICIPATE PROJECTS
- VOLUNTARY SECTOR CENTRES
Side by side with its peers
| Charity | Income | Top pay band | Staff >£60k | Reserves vs policy | Fundraising cost | Going concern |
|---|---|---|---|---|---|---|
| THE PENNIES FOUNDATION | £16.4m | £100,001 - £110,000 | — | above | — | no doubt |
| THE PENNY TRUST | £98k | — | 0 | unclear | — | no doubt |
| CHAMPNEYS CHARITABLE FOUNDATION | £26k | — | 0 | above | — | no doubt |
| PS FOUNDATION | £560k | — | 0 | unclear | — | no doubt |
| THE PENDERELS TRUST LIMITED | £9.5m | — | 1 | above | — | no doubt |
| PARTICIPATE PROJECTS | £627k | — | 0 | unclear | — | no doubt |