THE MARKETING ACADEMY FOUNDATION
We enable young adults from challenging backgrounds to begin fulfilling careers in the marketing industries. We mostly do this by finding and funding year long apprenticeships for our beneficiaries in world class organisations. We support them with training and mentoring and provide them with the opportunity to gain nationally recognised qualifications.
Objects
FOR THE PUBLIC BENEFIT TO ADVANCE THE EDUCATION AND TRAINING OF YOUNG ADULTS AGED 18-30 FROM CHALLENGING BACKGROUNDS THROUGH THE PROVISION OF ACCESS TO HIGH QUALITY EMPLOYMENT OPPORTUNITIES, INCLUDING BUT NOT LIMITED TO APPRENTICESHIPS, TRAINING AND SUPPORT TO HELP THEM ACHIEVE SUSTAINABLE CAREERS IN THE MARKETING INDUSTRIESBY CHALLENGING BACKGROUNDS, WE MEAN YOUNG PEOPLE AGED 18 - 30 WHO HAVE SPENT TIME IN CARE, WHO HAVE HAD ECONOMIC HARDSHIP IN THEIR LIVES AND THOSE WHOSE LIVES HAVE TAKEN A WRONG TURN BUT WANT TO GET BACK ON THE RIGHT TRACK
Financial health, per its FY2025 accounts
The accounts state that the charity generated a surplus of approximately £20,155 for the year ended 31 July 2025, with total income increasing to £239,921 and total expenditure at £219,766. The trustees confirm that the charity remains a going concern, citing strengthened donations and fundraising results, although they note a concentration risk regarding service fee income derived from a single client.
What the accounts disclose
“Total income 219:921 20,000 239,921” — page 17
“Other Donations - A further £15,700 was received in donations, including £2,000 from D Fielding (Trustee).” — page 10
Policies the charity declares
- Bullying and harassment policy and procedures
- Complaints policy and procedures
- Conflicting interests
- Financial reserves policy and procedures
- Internal charity financial controls policy and procedures
- Internal risk management policy and procedures
- Paying staff
- Risk management
- Safeguarding policy and procedures
- Trustee conflicts of interest policy and procedures
- Trustee expenses policy and procedures
- Volunteer management
Funders the charity credits
- The Marketing Academy
Trustees
- SHERILYN ELIZABETH ADA SHACKELLchair
- Claire Sadler
- Daryl Louise Fielding
- Jack Robert Lowman
- Joel Barnett
- Lyeloon Kazi
- Regina Quartey
- Scott Morrison
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/07/2025 | £240k | £220k |
| 31/07/2024 | £201k | £216k |
| 31/07/2023 | £185k | £220k |
| 31/07/2022 | £330k | £246k |
| 31/07/2021 | £181k | £202k |
Common questions
Is THE MARKETING ACADEMY FOUNDATION financially healthy?
Per its FY2025 accounts: The accounts state that the charity generated a surplus of approximately £20,155 for the year ended 31 July 2025, with total income increasing to £239,921 and total expenditure at £219,766. The trustees confirm that the charity remains a going concern, citing strengthened donations and fundraising results, although they note a concentration risk regarding service fee income derived from a single client. Its FY2025 accounts were independently examined.
Government & lottery funding
| Funder | Date | Amount | Purpose |
|---|---|---|---|
| The National Lottery Community Fund | 20/08/2024 | £20k | BetheOne Employability Skills Workshops |