ALTERNATIVES WATFORD
Alternatives offers life-changing emotional and practical support for anyone facing pregnancy-related challenges. We offer counselling, a baby box project and we have a Mother & Baby charity shop in Watford & Hemel Hempstead, Hertfordshire.
Financial health, per its FY2025 accounts
The accounts state that the charity reported a net deficit of £31,154 for the year ended 31 March 2025, reducing unrestricted reserves from £66,769 to £35,615. The trustees consider it prudent to maintain unrestricted reserves equivalent to six months of operating costs, approximately £36,000, and note that the current level of funds exceeds this amount. The trustees are satisfied that systems are in place to mitigate major risks and have assessed the charity's financial situation as stable.
What the accounts disclose
“The trustees consider it prudent to maintain unrestricted reserves equivalent to six months of operating costs approx. £36,000, in a general fund.” — page 4
“As at 31 March 2025 Alternatives Trading Limited, which is a wholly owned subsidiary of Alternatives, owed the charity £30,049 (2024: £60,841).” — page 20
“The charity holds 1 share of £1 each in its wholly owned trading subsidiary company, Alternatives Trading Limited” — page 16
Trustees
- Chris Strevens
- Corinne Laura Marchand
- Elaine Hawkings
- Rebecca Jane Robinson
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/03/2025 | £66k | £97k |
| 31/03/2024 | £47k | £88k |
| 31/03/2023 | £80k | £78k |
| 31/03/2022 | £104k | £103k |
| 31/03/2021 | £161k | £107k |
Common questions
Is ALTERNATIVES WATFORD financially healthy?
Per its FY2025 accounts: The accounts state that the charity reported a net deficit of £31,154 for the year ended 31 March 2025, reducing unrestricted reserves from £66,769 to £35,615. The trustees consider it prudent to maintain unrestricted reserves equivalent to six months of operating costs, approximately £36,000, and note that the current level of funds exceeds this amount. The trustees are satisfied that systems are in place to mitigate major risks and have assessed the charity's financial situation as stable. Its FY2025 accounts were independently examined.
Who funds ALTERNATIVES WATFORD?
Funders whose own accounts filings name ALTERNATIVES WATFORD as a grant recipient include THE PAROCHIAL CHURCH COUNCIL OF THE ECCLESIASTICAL PARISH OF ST LUKE, WATFORD, MILL END BAPTIST CHURCH.
Known funders
| Funder | Year | Amount | Purpose (as stated by the funder) |
|---|---|---|---|
| THE PAROCHIAL CHURCH COUNCIL OF THE ECCLESIASTICAL PARISH OF ST LUKE, WATFORD | FY2025 | £2k | |
| THE PAROCHIAL CHURCH COUNCIL OF THE ECCLESIASTICAL PARISH OF ST LUKE, WATFORD | FY2024 | £1k | Related party transaction / Grant to organisation where PCC member has close connection |
| MILL END BAPTIST CHURCH | FY2022 | £600 |
Government & lottery funding
| Funder | Date | Amount | Purpose |
|---|---|---|---|
| The National Lottery Community Fund | 07/05/2020 | £10k | Pregnancy-related Counselling Services |
| The National Lottery Community Fund | 02/05/2019 | £10k | Alternatives Hemel Hempstead Pregnancy |
| The National Lottery Community Fund | 14/07/2005 | £660 | Girlabout |
| UK government | — | £8k | Rosa Fund, Tampon Tax |