THE PLAIN TRUTH
The charity publishes a Christian magazine - The Plain Truth - three times a year, which is circulated free to its subscribers. The magazine carries articles on everyday topics, from a Christian perspective. The charity also produces a monthly podcast which is free to download. The magazine is available in both print and a pdf (downloadable) version. The charity has also produced a free book.
Financial health, per its FY2024 accounts
The accounts state that unrestricted reserves decreased from £95,870 to £78,485 due to a net expenditure of £17,385. The trustees report that sufficient reserves and previous legacy income enabled the charity to continue its activities despite a drop in donations income. They consider the current financial position to be a sound basis for continued operations in 2025.
What the accounts disclose
“The ratio of costs incurred to funds raised was £1 spent to every £5.93 raised through the appeal”
“During the year, the company paid consultancy fees totalling £25,200 (2023: £25,200) to Hammond Associates, a business owned by Mrs M H Hammond, The Plain Truth Limited's Company Secretary, for the editing, management and production of the magazine. In addition, expenses £0 (2023: £862.48) were reimbursed to Hammond Associates during the year. These transactions were carried out on an arm’s length basis.” — page 13
Trustees
- Dr PETER WILLIAM BRIERLEYchair
- Karl Ayling
- Mary Hammond
- Rev Gethin Russell-Jones
Income and spending
| Financial year end | Income | Spending |
|---|---|---|
| 31/12/2024 | £54k | £71k |
| 31/12/2023 | £42k | £71k |
| 31/12/2022 | £43k | £81k |
| 31/12/2021 | £102k | £93k |
| 31/12/2020 | £57k | £109k |
Common questions
Is THE PLAIN TRUTH financially healthy?
Per its FY2024 accounts: The accounts state that unrestricted reserves decreased from £95,870 to £78,485 due to a net expenditure of £17,385. The trustees report that sufficient reserves and previous legacy income enabled the charity to continue its activities despite a drop in donations income. They consider the current financial position to be a sound basis for continued operations in 2025. Its FY2024 accounts were independently examined.